Tech firm supports students as part of CSR goal

ART CSRKaar Arakattalai, the Corporate Social Responsibility (CSR) wing under the banner of Kaar Technologies, recently launched a first of its kind mentorship programme as part of its 5th annual day celebrations. The company is in Shymala Towers, Arcot Road, Virugambakkam.

During the celebrations, the Foundation rolled out more than Rs. 15,00,000 for 170 students. The students attended the event with their parents. The function was presided by U Sagayam, IAS, Managing Director, Co-optex; Kizhambur Sanakrasubramanian, Editor of Kalaimagal magazine and Dr. Joice Thilagam alongside management trustees.

Dinesh Kumar K., executive in the company’s communications department says Kaar believes that it takes more than just financial assistance to motivate students to pursue their dreams.

The prime motive of this mentorship program is to encourage and empower students by introducing them to the concept of permanent buddy system.

Under this system, each student will be assigned with a mentor, a Kaar volunteer, who will constantly keep in touch with them and offer guidance for their holistic development.

With this continuous Mentorship initiative, Kaar aims at helping students overcome everyday challenges and come out with flying colours. Since its inception in 2009, Kaar Arakattalai has sponsored 210 students for higher education and believes that students will be highly benefitted from this mentorship program.

Says Dinesh Kumar, “We would like to spread this news to create awareness so that we can help many such deserving students. They can approach us at the appropriate time. Corporate Social Responsibility (CSR) undergirds Kaar’s very existence. This is a critical aspect of Kaar’s value creation endeavour.”

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